Identifying over 10 million businesses for a global defense and aviation tech leader
10m+businesses identified with Lead Forensics
320,000+visitors identified in last 6 months
43custom global trigger reports
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About Survitec
Survitec Group is a worldwide market leader in marine, defense, aviation and aerospace survival technology, delivering quality design and innovation, ensuring customers can operate safely and effectively in highly legislative markets.
The Challenge
Survitec was in need of a solution that could better interpret their website visitors' behavior - showing them who was visiting, what they were looking for, and whether they had a pre-existing relationship or not.
Our Solution
Lead Forensics enables this exact level of detail. Thanks to our database of over 1.4 billion B2B IP addresses - we are able to take the existing analytics tools within users' tech stacks and take them to the next level.
The Result
Since relaunching their website with the help of Lead Forensics, Survitec's traffic has doubled and continues to grow month on month. Sales have increased, and thanks to information on what was and wasn't being viewed, their bounce rate has halved.