by Charlotte Laver | Dec 12, 2024 | Blog, Sales
Why Pre-Call Research is Crucial Let’s face it – nobody wants to feel like they’re just another name on a list. And as a salesperson, the last thing you want is to come across as generic or unprepared. That’s where pre-call research swoops in to save the day....
by Charlotte Laver | Dec 6, 2024 | Blog, Sales
What Is a B2B Sales Pitch and Why Does It Matter? A B2B sales pitch is a strategic presentation or conversation aimed at persuading another business to invest in your product or service. Unlike one-off consumer purchases, B2B deals often involve high stakes, long-term...
by Charlotte Laver | Nov 28, 2024 | Blog, Sales
Introduction to Website Analytics: Driving Sales with Data Website analytics track how visitors interact with your website, offering insights into where they come from, what pages they visit, and the actions they take. For sales teams, this data reveals...
by Charlotte Laver | Nov 22, 2024 | Blog, Sales
But having a great LinkedIn profile or even the perfect pitch isn’t enough. The real game-changer is knowing who to reach out to. That’s where your website comes in. Every visitor to your site is a potential opportunity – they’ve already shown interest by...
by Martin Boyle | Nov 15, 2024 | Account Management, Blog, Marketing, Sales
What Is Revenue Generation? Revenue generation is the process of creating income for a business through the sale of products or services. In the B2B (business-to-business) context, it involves transactions between businesses, where one company offers goods or services...
by Emily Gittings | Oct 22, 2024 | Blog, Sales, Uncategorized
The Starting Point in B2B Sales Finding quality B2B leads can feel like searching for a needle in a haystack. But with the right approach and tools, you can turn this challenge into an opportunity. Understanding B2B Sales Prospecting Defining B2B Sales Prospecting...